What is the function of a music video?
A Music video is a "videotaped performance of a popular song alongside visual images and movements interpreting the video".
The Purpose:
The Main purpose of a music video is to extend income for the artist, this is done through numerous ways
1. Promotion of the song. A Music video aired on TV will broadcast it to millions of viewers, giving the song enough promotion for CD and digital sales
2. Marketing Purposes, for the exposure or popularity of the Artist.
3. To Entertain and show other talents the artist might have such as acting, playing instruments or acting.
4. To give the listener a better understanding of the song through narrative or storyline of the music video (if it has one).
Michael Jackson 'Thriller' music video
Michael Jacksons 'Thriller' music video is a perfect example of a music video which follows all they key functions. had a strong narrative and storyline from beginning to ending which interpreted and followed the lyrics, Michael Jackson was a performer, actor, dancer and narrator in the music and it also sold between 51 and 65 million copies worldwide.
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